Let’s address the elephant in the room. You recently received an email from us.
It probably said something like: "As the owner of [YourBrand].net, we thought you should know that [YourBrand].com is now available."
If you are like many business owners, your first reaction might have been skepticism. "How did they find me?" or "Why are they selling me a domain that looks just like mine?"
These are fair questions. At Domain Lions, we believe in total transparency regarding our methodology. We don't send random emails; we use a specific, data-driven approach called the "Natural Pair" Strategy.
Here is what that means, why we do it, and why it is a critical opportunity for your business.
Why What is a "Natural Pair"?
In the domain industry, a "Natural Pair" refers to the relationship between a developed brand on a secondary extension (like .net, .co, .org, or a country code like .ca or .co.uk) and its matching, premium counterpart on .com.
If you built your house on GreatBakery.net, the empty lot at GreatBakery.com is your Natural Pair.
Why We Hunt for These Domains
We operate at the intersection of data analysis and strategic brokerage. Our team constantly monitors the global domain market, tracking valuable assets that are changing hands, entering auctions, or becoming available for acquisition.
When we identify a premium .com with significant potential, our first step isn't just to list it for the highest bidder. Instead, we look for its pair. We conduct research to see if there is already a thriving business operating on the .net, .io, or local extension that would benefit most from securing this asset.
If we find you, we acquire the .com to ensure it doesn't fall into the hands of:
1. Competitors: Who could redirect the traffic to their own site.
2. Bad Actors: Who might use it for phishing or to damage your reputation.
3. Domain Squatters: Who might lock it away for a ransom price of $10,000+.
We acquire it, and then we reach out to you—the most logical owner—to offer it at a fair market price before listing it to the general public.
The "Traffic Leak" Phenomenon
Why should you care? Because of human nature.
Even if your marketing materials say .net or .co.uk, consumer muscle memory defaults to .com.
The Test: Tell a friend your website is "MyBusiness.net". Wait a week. Ask them to visit your site. 7 out of 10 times, they will type "MyBusiness.com".
If you don't own that Natural Pair, every time a customer makes that mistake, they hit an error page—or worse, a competitor's site. You are leaking traffic, leads, and credibility every single day.
It’s Not Sales; It’s Insurance
We view our outreach not as a cold sales pitch, but as a notification of opportunity.
Buying your Natural Pair is a defensive business move. It’s brand insurance. For a one-time investment (often less than the cost of a few months of coffee), you permanently close the gap in your brand's armor.
Our Commitment to You
We know the domain industry can feel opaque. That is why we operate differently:
• We are a registered US Business (Wyoming).
• We offer a 14-Day Money-Back Guarantee.
• We use secure payments (Stripe/PayPal).
• We are building a reputation on Trustpilot.
So, the next time you see an email from Domain Lions, know this: We aren't spamming you. We found a valuable asset that belongs with your brand, and we wanted to give you the first right of refusal to bring it home.